M-Learning is a solution for distribution of training and " knowledge pills" (videos, slides, podcasts and questionnaires). M-Learning can be made available to all professionals with a cell phone, with impact, interactivity and trackability. Available for Blackberry, Nokia (series E and N) and Smartphones/PDAs with Mobile Windows (HP, HTC, MotoQ, etc).
Benefits
>>Increase of productivity of the employees (contents available 24x7 on cell phones); >>Agility in the distribution of quick trainings (updating, recycling, flash information); >>Reduction of costs in distribution of content; >>Improved performance due to information arriving "just in time"; >>Commitment and alignment of the team; >>Monitoring of the team; >>Tests to monitor absorption of the training.
Main Functionalities
>>Available in a separate income box dedicated to the priority content of M-Learning; >>Training (video, slide, etc.) is announced by visual and audible notifications; >>Always accessible, even when the device is out of reach or offline; >>Trackability, allowing senders to know that their priority messages were opened. This allows to monitor and control who saw the content, what was seen and when it was seen; >>Secure, since the content is encrypted and cannot be copied or retransmitted; >>Access control and tool usage reports.
Previous Situation >>Long periods and high costs for production and distribution of folders for 800 collaborators; >> Part of the content was printed, and part sent by e-mail; >>Lack of an online control tool to monitor who received and when he/she received the material.
Solution Implement M-Learning for all 800 collaborators of the sales team. The solution was installed in Nokia E63 and Nokia E71 devices.
Results >>Increase of the number of campaigns and promotional actions; >>Increase of control over the commercial team; >> Reduction of the timeframe for content distribution (time-to-market); >> Elimination of printing and mailing costs of parts and folders; >>Increase of commitment and understanding (video + audio = greater understanding of the forwarded communication.
